Email Marketing

Overview

An easy way to create professional email marketing campaigns to reach customers, promote your business and help drive traffic to your website.

Home

The Home page will allow you to view the most up to date information on your website an campaigns. It will also allow you to view reports, old campaigns, and lists. With the drag and drop feature you can arrange the home page however you like. The Home page will also give you access to:

• Emails Lists
• Tools
• Account
• Help

Emails

This is where you will create and manage your email campaigns. To get started you can choose New, Drafts or Sent Emails.

New

Setup

This section is where you will setup:

• Email Name
• From label and subject line
• Unsubscribe info
• Company name and address
• Reply to Email.

Once these have all been filled out please click Next.

Design

This is where you can choose how you want to customize and design your email campaigns. You have four options to choose from: 

• Email Wizard: This is the most recommended option. The wizard will guide you through customizing your campaign.  
• Email Canvas: our WYSIWYG editor: build from scratch or use a template.
• Freeform HTML: Got HTML? Just copy & paste your pre-built code.
• Text Only: Create a basic email without pictures or logos.
  

Once you have chosen which option you want to use please click Next if you want to continue or Back if you need to change your information.

You will now start to customize your email by choosing a:

• Template 
• Overall Style 
• Email Option 
  

You will now be able to add your own text, move tiles around and add pictures that seem fitting to your campign. You can also view your email in a broweser to see how it will look to your customers. 

Preview 

Before you send an email look it over and send one to yourself. You can view it in both HTML and Text on to see how it looks.  When you have finished previewing your email click Next. 

Recipients 

Choose one or more mailing lists to receive your email. Click Next

Send  

After you've completed the steps, schedule your email. Then click Send Email. You can also save your email to use it at a different time.

Drafts 

View all your draft email campaigns here. 

Sent Emails 

View all of your sent email campaigns and track the performance in real time. 

Lists 

This is where you will create your mailing list, manage your emails and create opt in forms. 

New List 

To create a new list you will need tos upply a name and description. Then you will need to add list members, either by: 

• Creating a new list one member at a time 
• Create a new list from an external file 
• Create a new list by importing list members from your web-based email client

Opt-In Forms

Capture new sign-ups from your website and blog visitors by creating a form. You can design it, customize an opt-in email and publish all right from this section! 

Segments 

Segement your list by using custom made filters to organize your email addresses. Download the user guide if more details are needed! 

List Fields 

Use the tools to create, modify or delete fields for all lists. Be sure to save your changes.

Tools 

Use these tools to increase your productivity. 

Calendar 

Calendar view of your emails, postcards, personal events and holidays. 

Library 

View and upload images that you will use for campaigns. You can also check out the gallery that provides free images for you to use. 

Account 

Fill out all your contact information and information about your company. You can also upload your logo here which will appear on your account Home page. Once you have saved your companys name you will also see this in the upper right hand corner. 

Help 

The help section will bring you to a list of FAQs that will provide some guidance on questions you may have.